People of the Nation
SCOPE OF WORK
- Strategy
- Creative Concept
- Copywriting
- Video Production
- Social Media
INDUSTRY
- Retail
YEAR
2018
About
With Jarir Bookstore for National Day, a video compiling clips of the Saudi people in moments that show pride.
Challenges
◆ Inferred — for review
How do you turn scattered people-clips into a coherent national narrative proud of its people?
Final thoughts
◆ Inferred — for review
The nation is its people. People of the nation.
