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Heirlooms of Glory

SCOPE OF WORK

  • Strategy
  • Creative Concept
  • Copywriting
  • Video Production
  • Social Media

INDUSTRY

  • Food & Beverage

YEAR

2024

Nuq
Heirlooms of Glory

About

With Nuq we celebrated National Day and the Year of the Camel, launching "Heirlooms of Glory" — just as they carried us, we honor them.

Challenges

◆ Inferred — for review

How do you tie a brand to a national heritage — camels — in a way that authentically celebrates tradition?

Final thoughts

◆ Inferred — for review

What carried us in the past, we honor in the present. Heirlooms of glory.

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