Mawaqif Riyadh
SCOPE OF WORK
- Strategy
- Creative Concept
- Copywriting
- Video Production
- Social Media
INDUSTRY
- Government
YEAR
2024
About
In Mawaqif Riyadh's first launch phase, we took a stand — a campaign showing the struggle of finding parking in Riyadh and announcing the coming solution in the app.
Challenges
◆ Inferred — for review
How do you build anticipation for a not-yet-launched solution through a problem everyone lives daily?
Final thoughts
◆ Inferred — for review
From a shared problem begins the awaited solution. Mawaqif Riyadh, coming soon.
