A Nation Carrying a Heavy Load
SCOPE OF WORK
- Strategy
- Creative Concept
- Copywriting
- Video Production
- Social Media
INDUSTRY
- Government
YEAR
2023
About
The COVID-19 pandemic and its aftermath were harsh on citizens, but with the nation's support, conditions eased and life got better.
Challenges
◆ Inferred — for review
How do you speak honestly about a hard period and highlight the nation's role without overstatement?
Final thoughts
◆ Inferred — for review
When the nation carries the load for its people, the burden lightens. A nation carrying a heavy load.
